1. Understanding, full and comprehensive knowledge of marketing specialization and modern marketing methods

2. Application of information technology tools to reach and serve different segments of customers

3. Analyzing data and information related to marketing problems

4. Designing the marketing mix to suit human needs within the targeted markets

5. Evaluate marketing alternatives and make decisions according to administrative, ethical and financial standards

6. Evaluate the marketing strategies applied by companies and individuals

7. Adopting ethical attitudes and behaviors that protect the environment represented by green marketing

8. The art of dealing with clients and attracting new customers to companies

9. Translating students' skills into applied professional practices by building partnerships with civil society organizations